Warzone hits 100 million players, helped Activision hit $4.8bn in mTX


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Call of Duty Warzone has hit 100 million players a little over a year after launch, Activision today announced.

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Warzone is a juggernaut for Activision, and is the most important thing the company has ever done. The free-to-play behemoth has amassed a staggering 100 million players in 406 days, and has had a transformative effect on Activision’s core business. Warzone is so powerful that it helped drive Call of Duty earnings to a record $3 billion in 2020.

Warzone hits 100 million players, helped Activision hit $4.8bn in mTX 344 | TweakTown.com

For reference, it took Fortnite 10 months to hit 125 million players, and EA’s BR titan Apex Legends just hit 100 million players in 2 years’ time.

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The Call of Duty franchise earned a whopping 40% of Activision’s record-breaking 2020 revenues and Warzone will continue expanding with this year’s annual release, Call of Duty Vanguard.

Warzone also contributed strongly to Activision-Blizzard’s total annual microtransaction earnings, which amounted to a record-breaking $4.8 billion.



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