Atari Goes All-in on Cryptocurrencies and NFT


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538 points



It’s taken Atari less time to introduce its own Ethereum-based token, a crypto casino, and an NFT licensing business than it has to finally release the Atari VCS not-quite console it revealed in 2017 under the Ataribox moniker. Now the company’s going even harder on crypto and NFT: It announced yesterday that it’d created two new divisions, Atari Gaming and Atari Blockchain, as well as a reshuffle of its leadership team.

The company said in its announcement that its now-previous chief executive, Frédéric Chesnais, would “focus on Licensing and Atari Blockchain.” He was replaced by board of directors chairman Wade Rosen, who said that Chesnais “inherited a situation burdened with debt” and “eliminated debt and enacted a meaningful turnaround” during his tenure by pushing Atari beyond the gaming market.

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538
538 points